E- Commerce industry is one of the most dominant industries of the digital sphere. Competition gives it a higher priority than other industries which further bestows the money- minded business owners with challenges to face up. One of such challenges that embraces them is “logo design of their eCommerce store”.
Generally, the clients do not have any experience of the technicalities involved while designing the logo. The designers have to accustom themselves according to the thinking and desires of the clients in order to meet their business objectives.
Since the designers know that the logo of the electronic store is the foremost part and will be placed high on the website, their priorities change and thinking are widened.
They are free from the ties of traditional logo designs and use their creativity up to the best to come up with a logo that is both unique and appropriate. One of the salient features of Indian eCommerce Logo Design it is simple, yet effective.
Consider the logo of one of the prevalent e-commerce stores like amazon. It is a completely text based logo which can be easily read and identified in a single look and will stand out clear and loud wherever it is placed.
There are no specific colors or themes which blend well with e-commerce stores. A free and wide range of colors, themes, fonts, elements are available to select the most suitable for your logo.
But you need to keep in mind while designing a logo for online stores that the name of your organization is mentioned crystal clear because it is the name which the visitor remember. Some of the logos of the present time may not be considered as a logo according to the traditional method. The rules of logo designing have changed. They are no more based on one color and specifications.
However, you need to be sure of using elements and colors in the logo which serves the purpose of making it. Also to reach maximum clients, you need to be sure that your logo comes out equally well when scaled down on smaller screens like mobile, tablets etc.