The logo, or your brand identity is a very important part of your business and is definitely have to be taken into account before starting any business. Your brand without a logo has no existence. Different industries have different norms regarding the logo. Even each business has it own way of logo designing, defining the business.
Transport industry is all about speed, reliability, technicality and automotive machinery. Transport logos get a lot of exposure due to appearance of logos on vehicles.
The logos are also used on the uniform of the staff members and in packaging goods. Since the transportation department revolves around exposure and is related to a number of services, logo should complement the service.
Transport logo designs basically include graphics like vehicles (particular vehicle used by the company for transportation), roads and highways, mountains. The other way of using graphics for transport logo designs is to include elements that show speed, trust, reliability.
Look at some of the eye-catching designs mentioned below which will definitely inspire you to design your next transport logo in a better way.
When it comes to logo designing for the transport, one of the salient features is to use fonts that are simple and effective. Since the logos are placed on transport vehicles, it gets exposure.
Hundreds of people on road might see your logo and there may be possibility that they would connect with you. Even not connect; they might remember your brand by seeing the logo which can generate leads for you. Therefore, it is important that the logo and the brand name is easily readable from a long distance.
Some of the core colors use in this industry is mostly brown, symbolizing the road, black for elegance, yellow and black combination if you have a taxi service. Eye catching and impactful colors like red are used in order to grab the viewer’s attention.